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Location: Categories / Business / Strategy & Management

Magazine articles on business strategy, management and leadership.
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BusinessWeek
December 20, 2004
How George Foreman Sells His latest push is for an environmentally friendly cleanser. Says one of the advertising world's most successful celebrity endorsers: "I have to believe in the product." He also cites Wendy's founder Dave Thomas as his business role model. mark for My Articles 66 similar articles
BusinessWeek
December 20, 2004
"This Isn't The Old Ma Bell" AT&T tech honcho Hossein Eslambolchi explains why the telecom giant is no longer "a pipes-and-plumbing company." mark for My Articles 93 similar articles
BusinessWeek
December 20, 2004
The New Power Of Brands In a global economy based on commodity production, brand may be a corporation's most important asset. And brand management is an increasingly critical skill for a growing number of businesses around the world. IBM's sale of its PC division to China's Lenovo Group serves as an example. mark for My Articles 248 similar articles
InternetNews
December 8, 2004
Tim Gray
Security Execs Identify Top Issues for 2005 Worms, viruses and regulatory compliance rank among the major worries. mark for My Articles 27 similar articles
InternetNews
December 8, 2004
Michael Singer
Sun Readying Its Ray for Security CEO Scott McNealy plans on a subscription model that includes wireless and VoIP. mark for My Articles 253 similar articles
InternetNews
December 8, 2004
Clint Boulton
IBM Shedding PCs for Services, On-demand IBM hopes to be a more nimble company after selling its PC unit to China's top computer maker Lenovo. mark for My Articles 1109 similar articles
InternetNews
December 8, 2004
Colin C. Haley
Cisco CEO: Give Enterprises a Map Cisco must give decision-makers a long term view of how networks will evolve in order to help them boost corporate productivity, CEO John Chambers said. mark for My Articles 403 similar articles
InternetNews
December 8, 2004
Michael Singer
Oracle: No PeopleSoft Spin-Off PeopleSoft and J.D. Edwards R&D groups are safe under the proposed merger, say executives. Oracle remains optimistic that it can win over shareholders. mark for My Articles 1007 similar articles
InternetNews
December 8, 2004
Colin C. Haley
Qwest Widens VoIP Net The carrier offers its service to business customers in more than 100 new U.S. cities. mark for My Articles 494 similar articles
InternetNews
December 8, 2004
Michael Singer
IBM Sells PC Business to Lenovo Big Blue makes its exit from the desktop but keeps a stake in China's Lenovo. mark for My Articles 609 similar articles
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