Strategy & Management

Magazine articles on business strategy, management and leadership.

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Fast Company Ainsley O'Connell	In A Bid To Entice Tastemakers, SodaStream Gets A New Look And Gourmet Flavors SodaStream CEO Daniel Birnbaum says, "Consumers today want to drink water. We're listening. We make water more exciting."
Fast Company Jared Newman	Can A Brand-New Web Browser Survive In 2015? In the hierarchy of hot new tech startups, there's not much love for the lowly web browser.
AskMen.com February 2, 2015 Eric Huang	Failing To Succeed For any great achievement that every successful person has earned, they have had exponentially more failures.
HBS Working Knowledge February 2, 2015 Michael Blanding	Disruptors Sell What Customers Want and Let Competitors Sell What They Don't By "decoupling" activities that consumers value from the ones they don't, enterprising digital startups are wreaking havoc on established firms.
CRM February 2015 Oren Smilansky	The 5 Distinct Customer Relationship Strategies A clearly defined level of commitment to buyers is vital to growth.
CRM February 2015 David Myron	Correct Problems Caused by Outdated Automation Systems 'Personalization should permeate the customer experience at every touch point.'
CRM February 2015 Oren Smilansky	Westerners Look to Alibaba to Ride China's E-Commerce Wave American companies turn to the dominant online marketplace to reduce risks and sample the Chinese market.
CRM February 2015 Oren Smilansky	Accenture Calls for Attention to the 'Frozen Middle' Study finds that minor adjustments to a company's average sales performers can significantly raise revenue.
CRM February 2015 Maria Minsker	Is Your Product 'Well Designed'? Great products require a combination of aesthetics and empathy. In his book Well Designed, Jon Kolko, of Blackboard, an educational software provider, offers his insight on incorporating empathy into product design.
Fast Company Kevin Zawacki	Why Introverts Are The Best Networkers On Twitter For Kali Hawlk and the legions of other introverts who dread those after-hour cocktail parties, Twitter has proved a consummate replacement.
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