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AskMen.com
Steve Seepersaud |
Big Bucks In Halftime Shows But the game isn't the only big attraction on Super Bowl Sunday. Large corporations save their best commercials for that day, knowing how many eyes will be glued to television sets.   |
The Motley Fool
February 1, 2005
Alyce Lomax |
Microsoft's Search and Destroy Will heavy ad pocketbooks help Microsoft strangle Google? |
The Motley Fool
February 1, 2005
Richard Gibbons |
The Top Brands of 2004 The Web magazine brandchannel announced that according to a readers' choice survey, Apple, Google, Ikea, Starbucks and Al-Jazeera were the top five global brands of 2004. To an investor, brands matter because they result in a long-term competitive advantage. |
The Motley Fool
February 1, 2005
Stephen D. Simpson |
Renaissance Needs a Rebirth The embattled education company needs to light a fire under sales if there's to be a recovery. Even with a precipitous decline, the shares still trade at 22 times trailing earnings and more than 4 times sales. |
CRM
February 2005
Coreen Bailor |
Listening, With Interest ING is growing satisfaction--and revenue--by asking customers and partners what they want, and then giving it to them. |
CRM
February 2005
Coreen Bailor |
It's Showtime! Entertainment companies are putting the spotlight on targeted customer strategies to improve service, build loyalty, and grow wallet share. |
CRM
February 2005
Jim Dickie |
Is Social Networking an Overhyped Fad or a Useful Tool? When put to the test, this sales and marketing application delivers. Here's how LinkedIn fared. |
Inc.
February 2005
Alison Stein Wellner |
The Morality Play More than ever before, Americans are talking about values. For marketers, it's tempting to do the same. But will a values-driven campaign drive business -- or drive it away? |
Inc.
February 2005
Jess McCuan |
Turner Serves Up Bison, and Copies Donald Trump Ted Turner's plan to leverage his enormous herd of bison into a successful restaurant chain appears to be on track. |
Inc.
February 2005
Alison Stein Wellner |
Over the Edge With advertisers going to ever greater lengths to get attention, is it better to be boring? |
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