Marketing & Sales

Magazine articles on marketing, advertising, and sales.

Old Articles: <Older 821-830 Newer>

Entrepreneur February 2005 Gwen Moran	Marketing Buzz 02/05 Add blogs to your PR mix... Attach your own voice to your website and e-mail communications... etc.
Entrepreneur February 2005 Jerry Fisher	Spread the Word If word-of-mouth advertising isn't included in your marketing plan, it should be. Get customers talking, and they'll do your advertising for you.
Entrepreneur February 2005 Don Debelak	Breaking the Ice Want skeptical customers to warm up to your product? Here's the scoop on how to win them over.
Entrepreneur February 2005 Nichole L. Torres	Funny Stuff Laughter is the best marketing for entrepreneurs, so find your sense of humor.
The Motley Fool January 21, 2005 Brian Gorman	EU Goes After Junk Food The EU has threatened legislation on junk food advertising and labeling.
BusinessWeek January 31, 2005 David Kiley	Can VW Find Its Beetle Juice? It is betting on new models -- and an ad blitz -- to rescue sagging sales.
The Motley Fool January 19, 2005 Steven Mallas	Growing an Evil Eye Hasbro and Lucasfilm snap on a smile, as Mr. Potato Head becomes Darth Tater. It's a strategy that benefits not only Hasbro's line of figures and accessories based on the famous franchise, but also George Lucas and his films.
The Motley Fool January 18, 2005 Steven Mallas	Sears Gets Psychedelic Department-store chain uses splashy colors to market its washers and dryers. Will the change be enough to help Sears and its challenged sales growth?
Fast Company February 2005 George Mannes	The Urge To Unbundle In more and more industries, customers are demanding (and getting) the opportunity to buy exactly what they want and nothing more. For this, thank the Internet, which has made us all better shoppers.
The Motley Fool January 13, 2005 Rick Aristotle Munarriz	Sirius Impressions Satellite radio may be bigger than you think. But XM and Sirius need to play a bigger part in authoring their spoken content, while turning to brand advertisers to sponsor their music channels.
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