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Inc.
October 2004
Jess McCuan |
Guerrilla Tactic Targets Golfers Chicago-based staffing firm CPRi plasters its logo on golf carts at charity tournaments where execs from their hottest prospective accounts are set to tee off.   |
Inc.
October 2004
Ellen Neuborne |
Ready for Your Product's Close-up? The rules of product placement are changing. Here's how to land a starring role for your firm. |
Reason
October 2004
Jacob Sullum |
Teletubbies Overweight American children may watch food ads, but that is not what is making them fat. Watching too much TV and not exercising is the problem. |
Reason
September 2004
Charles Paul Freund |
Artifact: Food Fight Political foods regain popularity in this presidential election. |
The Motley Fool
October 4, 2004
Robert Brokamp |
Nike Brainwashed My Child! I guess it shouldn't be surprising that marketing works on kids. |
The Motley Fool
October 4, 2004
David Meier |
Deckers Warms the Digits Deckers Outdoor deal with Fownes Brothers will make products to profit from the Ugg-brand rage. |
Fast Company
October 2004
Alan Deutschman |
Branding the Branson Way Marketing methods from Virgin's founder Richard Branson. |
Fast Company
October 2004
Chuck Salter |
How to Sell a Hybrid Not only did Ford have to break out of its shell to develop its first hybrid, it also had to take a different approach to market such an unconventional vehicle. |
Fast Company
October 2004
David Lidsky |
Be a Publicity Glutton! (Film at 11) Two brothers are building bulging bellies into a burgeoning brand. |
Financial Advisor
October 2004
Ron Carson |
Passion Prospecting Passion may be a financial advisor's strongest recruiting resource. |
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