Marketing & Sales

Magazine articles on marketing, advertising, and sales.

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Entrepreneur July 2004 Chris Penttila	In Vain? The metrosexual is suffering from that most American of marketing traits: overexposure. What does the future hold for the once-hot metrosexual?
Entrepreneur July 2004 Kim T. Gordon	Press Conference You've worked hard to land that media interview--so don't blow your opportunity. Here's how to make sure you get your message across.
Entrepreneur July 2004 Barry Farber	Face Off Sometimes, closing the deal is just a matter of taking the right approach. Find out how you can master the art of the soft sell--and the hard sell.
Entrepreneur July 2004 Gwen Moran	Marketing Buzz 07/04 Businesses Gone Wild?... Quick Pick... etc.
Entrepreneur July 2004 Jerry Fisher	In a Nutshell Something as unexpected as a talking almond could be just what an advertiser needs to catch the reader's eye.
Entrepreneur July 2004 Nancy Michaels	Thumbs Up! Rave reviews could be all the advertising you need.
Entrepreneur July 2004 Don Debelak	All Fired Up With the right marketing plan, your product will blaze trails across the globe.
The Motley Fool June 18, 2004 Brian Gorman	Coke's European Tune Steve Jobs and Apple are threatening to rain on Coke's parade. Apple has launched its highly popular iTunes music service in Europe, and mycokemusic.com may have trouble keeping up.
InternetNews June 17, 2004 Robyn Greenspan	DVR Users Develop Ad-Skipping Strategy Not only are DVR users skipping the commercials on recorded programs, they are purposely delaying the start time of shows to avoid ads.
The Motley Fool June 17, 2004 Dayana Yochim	Temptation TV The more television you watch, the more money you spend.
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