Marketing & Sales

Magazine articles on marketing, advertising, and sales.

Old Articles: <Older 3841-3850 Newer>

CRM May 4, 2015	3 Reasons to Integrate CRM and Marketing Automation Technology is the key to staying on top of today's marketing trends.
Fast Company June 2015	That's a Total K-Hole Thing To Do K-Hole is a future trends report that both elevates and parodies the ridiculous but inspirational vocabulary of people trying to predict the future of consumerism.
CRM May 1, 2015 Yusuf Tayob	4 Truths About Corporate Sales Processes Talent turnover and inefficient lead generation are holding businesses back.
Fast Company John Paul Titlow	Twitter's CFO Gets A New Job: Explaining Twitter In his role overseeing Twitter's marketing efforts, Anthony Noto will be responsible for efforts to attract and retain users as Twitter attempts to crawl its way toward profitability.
CRM May 2015 Leonard Klie	The Customer Expectation -- Experience Gap Brand Keys' Customer Loyalty Engagement Index finds that many companies are unable to deliver on emotional values.
CRM May 2015 Oren Smilansky	Rethinking Sales Incentive Management Incentives offered to teams, instead of individuals, could better motivate reps.
CRM May 2015 Oren Smilansky	At Forrester's Sales Enablement Forum, It's All About Getting the Story Right As customers grow more independent, sales must leverage marketing content to become indispensable
Fast Company David Lumb	Science Confirms: Your Brain Responds Differently To Wine You Think Is Expensive Researchers have found that preconceived beliefs about a wine's price may actually change the drinker's brain activity, according to a study published in the Journal of Marketing Research.
Fast Company John Paul Titlow	Google Didn't Kill Glass, It's Just Making It Sexier Google is teaming up with Italian eyewear giant Luxxotica to build the next iteration of Glass, according to Fortune.
CRM April 10, 2015 Carolyn Betts	Get Your Sales Team Off the Bench and on to Your Starting Lineup Salespeople who are scared to fail are also afraid to succeed.
<Older 3841-3850 Newer> Return to current articles.