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Location: Categories / Business / Marketing & Sales

Magazine articles on marketing, advertising, and sales.
Old Articles: <Older 3301-3310 Newer>
AFP eWire
November 29, 2011
Raising Awareness With Cause Marketing Done well, a cause-marketing issue promotion campaign can heighten awareness of your cause in the broader community, well beyond your current base of supporters. mark for My Articles 29 similar articles
Pharmaceutical Executive
November 1, 2011
The Rx Club's 25th Anniversary Show Over 25 years the Rx Club Show has reflected dramatic technological changes in advertising. But, as always, the subject comes first, the medium second. So where did the accolades go this year? mark for My Articles 44 similar articles
December 5, 2011
Bill Powell
Aching For the '80s Advertisers are discovering that China's rising consumers don't always fit the traditional new-money mold. Conjuring up a simpler time can win the attention of a lot of young aspiring Chinese consumers. In 21st century China, nostalgia is in. mark for My Articles 32 similar articles
Fast Company
November 22, 2011
The Birth Of An Idea: Ads To Rebrand Girls Fast Company asked several of the most creative ad agencies in the world to re-brand baby girls. Their mock campaigns recast girls as the No. 1 choice for consumers from China to the U.S. mark for My Articles 457 similar articles
Fast Company
November 21, 2011
Tyler Gray et al.
Welcome To Co.Create Nation The worlds of Silicon Valley, Hollywood, and Madison Avenue have blurred, and a new realm of business has emerged. mark for My Articles 21 similar articles
Fast Company
November 19, 2011
Art? Commerce? Ads? Who Cares! Some early examples of Siliwood Madness at its best. mark for My Articles 21 similar articles
Fast Company
November 17, 2011
Anya Kamenetz
The Case For Girls Most would-be parents prefer boys, not girls. Is part of the trouble, dare we say, a branding problem - one that advertising could solve? mark for My Articles 148 similar articles
November 11, 2011
Judith Aquino
Brands Cannot Pay Their Way to Greatness Anymore Coca-Cola's marketing head shares tips. mark for My Articles 97 similar articles
The Motley Fool
November 16, 2011
Amitabha Chakraborty
Can P&G Redeem Itself? Tweaked Pampers should help P&G regain lost ground on sales of its most important brand. mark for My Articles 133 similar articles
Pharmaceutical Executive
November 1, 2011
Europe Tackles 'Advertising in Disguise' Fears The EC's latest proposals have thrown water on Europe's fiery Direct-to-Consumer advertising debate. But is it enough to keep the flames at bay? mark for My Articles 215 similar articles
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