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Entrepreneur
October 2003
Elizabeth Goodgold |
Seniority Rules Appealing to the over-65 crowd   |
Entrepreneur
October 2003
Kim T. Gordon |
Words to the Wise Has your marketing copy lost its punch? Kick it up a notch with these words that work. |
Entrepreneur
October 2003
Barry Farber |
Get Over It! Never mind what those negative voices inside your head say -- you can make the sale. |
Entrepreneur
October 2003
Elizabeth Goodgold |
Marketing Buzz Can adopting a highway give your company positive exposure? |
Entrepreneur
October 2003
April Y. Pennington |
To the Letter Testimonials lead to a world of opportunity. |
Entrepreneur
October 2003
Kimberly L. McCall |
Along for the Ride Losing touch with your reps? Regular ride-alongs can help keep the connection alive. |
Entrepreneur
October 2003
Catherine Seda |
Live Wire Is it easier to sell your product or service when people see in person how it works? Well, don't pack your bags for another sales meeting just yet. Have you considered hosting interactive conferences without even leaving your office? |
Entrepreneur
October 2003
Jerry Fisher |
In Your Face Cross your fingers, hold your breath... and put out ads with no holds barred. |
Entrepreneur
October 2003
Melissa Campanelli |
Culture Club Many e-tailers are lining up to target the growing Hispanic market. It's a good idea, right? |
BusinessWeek
September 29, 2003 |
Mark Goldston: A Lucrative On-Ramp The CEO of low-price ISP United Online explains why the 40 million households without broadband access are worth targeting |
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