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Location: Categories / Business / Marketing & Sales

Magazine articles on marketing, advertising, and sales.
Old Articles: <Older 2251-2260 Newer>
CRM
January 1, 2008
Woody Driggs
Setting the Pace, Winning the Race In the contest for customers, providing a high-quality experience is how you cross the finish line first. mark for My Articles 10 similar articles
CRM
January 1, 2008
Jessica Tsai
Let's Get Digital Ciena Corp. discovered that 3-D can be A-OK. mark for My Articles 66 similar articles
CRM
January 1, 2008
Phillip Britt
The Big Rigs Get Revved Up With an updated GoldMine in the driver's seat, a Carolina truck dealership steers to unified customer information. mark for My Articles 16 similar articles
CRM
January 1, 2008
Colin Beasty
Tech Solution: Sales Compensation Management Business Problem: Inability to drive a sales force's behavior, rapidly deploy new sales plans, or effectively track and pay compensation and bonuses. mark for My Articles 47 similar articles
CRM
January 2008
Jessica Tsai
Oh, Behave! It's never easy to know precisely what your customers are feeling - but you can certainly pay attention to what they're doing, and behavioral targeting can lead to actionable insight. mark for My Articles 243 similar articles
U.S. Banker
January 2008
Anthony Malakian
Ad Beat: At 2 Banks, Rethinking Rebranding Strategies Two community banks tell two very different stories of rebranding themselves. mark for My Articles 51 similar articles
Wired
December 20, 2007
Frank Rose
Secret Web Sites, Coded Messages: The New World of Immersive Games Alternate reality games help products reach an audience that is over-saturated with media. mark for My Articles 12 similar articles
HBS Working Knowledge
December 14, 2007
John Quelch
When Your Product Becomes a Commodity The speed from product launch to maturity is faster than ever before. mark for My Articles 5 similar articles
Entrepreneur
January 2008
Kim T. Gordon
Booster Shot It's a new year - the perfect time to revive your marketing with fresh tactics. mark for My Articles 81 similar articles
Entrepreneur
January 2008
Barry Farber
As Easy as 1-2-3 Sales calls are simple when you know what to do before, during and after. mark for My Articles 31 similar articles
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