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Entrepreneur April 2007 Gwen Moran |
Mystery Machine Tips on launching your own teaser campaign.  |
Entrepreneur April 2007 Christopher Percy Collier |
Nothing But the Truth Building buzz the authentic way got this documentary channel in front of millions of eyes.  |
Entrepreneur April 2007 Kim T. Gordon |
Less Is More Tired of trying to tell your whole story in 30 seconds? Put your ad budget to better use by enticing prospects to visit your website.  |
Entrepreneur April 2007 Nichole L. Torres |
Story Hour Intrigue your audience by marketing with storytelling techniques.  |
Entrepreneur April 2007 Kim Orr |
Toll Freedom Over the past two years, Highway Image has traveled far from its original purpose as a provider of transponder covers and turned it into a niche for an entirely new brand of automotive affinity marketing.  |
BusinessWeek March 26, 2007 Tom Lowry |
"A McKinsey Of Pop Culture?" Steve Stoute is making hot sellers out of cold brands by turning execs on to "the tanning of America."  |
The Motley Fool March 15, 2007 Timothy M. Otte |
Hamsters Rule! Are offbeat marketing ploys a key to business success?  |
Metropolis March 2007 Steven Heller |
Going Overground Under increasing pressure, advertisers look for novel ways to reach consumers.  |
Fast Company March 1, 2007 Andy Sernovitz |
Share This Article! This word-of-mouth guru talks about generating buzz.  |
Fast Company March 1, 2007 David Lidsky |
Chipping In Snack maker Kettle Foods has devised increasingly creative ways to listen to its passionate fans -- and then act on their opinions.  |
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