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Fast Company December 1, 2006 Kathryn Tuggle |
Advertising's British Invaders Take Root Naked Communications, the alternative ad agency, comes to New York and brings it's unique brand of marketing to American clients.  |
Entrepreneur December 2006 Barry Farber |
Need a Light? Everyone gets burned out at times, but you can take steps to recharge.  |
Entrepreneur December 2006 Karen Edwards |
The Principle's Office A marketing agency taps into the selling power of businesses on their best behavior.  |
Entrepreneur December 2006 Kim T. Gordon |
Talk is Cheap... And as a marketing method, it's downright unbeatable. Get customers to spread the word about your business with 3 simple strategies.  |
Entrepreneur December 2006 Nichole L. Torres |
Good Connections Take your business where you want it by networking.  |
BusinessWeek November 27, 2006 Jon Fine |
NBC Breaks into the Ad Business NBC blurs the lines between broadcaster, ad agency, and marketer.  |
Insurance & Technology November 15, 2006 Maria Woehr |
Marketing On Demand ING U.S. Financial Services, part of ING Group, is giving its 48,000 life insurance agents and brokers the ability to personalize marketing materials with the launch of ING Life PromoCenter, a print-on-demand service that can be accessed through the carrier's Web portal.  |
The Motley Fool November 10, 2006 Seth Jayson |
World's Worst Corporate PR This microcap biotech, whose stock has crashed from $3 a share to $0.90 over the past year, shows revenues of zero. There's little going on here except PR. And it's bad PR at that. But unfortunately, even bad PR can dupe investors.  |
Registered Rep. November 1, 2006 Kevin Burke |
Come Fly with Me Mutual fund giant Fidelity Investments has inked an agreement with American Airlines in a new marketing twist.  |
Registered Rep. November 1, 2006 Tami Kamin-Meyer |
To Market, To Market With so many financial firms competing for the same clients these days, it's important to have an effective marketing strategy. Here are a few things to keep in mind when you're developing that master plan.  |
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