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The Motley Fool August 30, 2005 Rick Aristotle Munarriz |
Pepsi's Got Game Its latest Mountain Dew promotion perfectly targets its core audience.  |
The Motley Fool August 26, 2005 S.J. Caplan |
Camera-Ready Results for WPP Bellwether London-based advertising agency WPP Group's first-half net profit soars. Investors, take note.  |
The Motley Fool August 25, 2005 Rick Aristotle Munarriz |
She Sues Me, She Sues Me Not FTD sues Provide Commerce over claims in its consumer-direct advertising.  |
Fast Company September 2005 Linda Tischler |
Creative Class Acts With the ad business in tumult, Batten, Barton, Durstine & Osborn's past and future creative gurus talk about what it will take to succeed in a TiVo-driven world.  |
Entrepreneur September 2005 Kim T. Gordon |
Give 'Em Liberty Freedom of choice motivates American consumers. Learn how to build a winning campaign by giving your customers the power to choose.  |
Entrepreneur September 2005 Barry Farber |
Good Company Selling to people who are smarter and more experienced than you? Don't be intimidated -- be wise to how you can learn from them.  |
Entrepreneur September 2005 Gwen Moran |
Sell Buzz 09/05 Some marketing companies are now offering advertising on vehicles and in taxis... New books show how to quantify marketing programs and how to grow your organization... Advertisers are looking to blogs and mobile devices...  |
Entrepreneur September 2005 Karen Edwards |
Glass Action A marketer revs up business for his clients with a converted Isuzu and some creativity.  |
Entrepreneur September 2005 Jerry Fisher |
Memory Lane Ads infused with nostalgia drive customers your way.  |
Entrepreneur September 2005 Romanus Wolter |
Shout It Out Be proud of your success -- and fearless in speaking up about it. Give your self-esteem a shot in the arm, and increase your personal power with these tips.  |
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