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CRM
June 1, 2005
Phillip Britt |
OnDemand Delivers for InFact A hosted CRM solution improves sales opportunities and cuts costs.   |
Financial Planning
June 1, 2005
Pat Olsen |
Talking Points When forced to see themselves as strangers do, financial professionals are often shocked to learn they aren't nearly as friendly, clear, or charming as they'd like to believe. Video can help you impress your financial advisory clients who want to put their money where your mouth is. |
Financial Planning
June 1, 2005
Randy Hallier |
Practice Tips Nothing builds affinity and goodwill quite like a client-appreciation event. The resulting loyalty, referrals, and introductions financial advisors gain will far exceed the costs. Here are some tips. |
IndustryWeek
June 1, 2005
Traci Purdum |
Alternative Media Hits Target A.D. "Pete" Correll, Georgia-Pacific's CEO, explains his firm's advertising decisions and what it means to be associated with racing and Mickey Mouse. |
InternetNews
June 1, 2005
Susan Kuchinskas |
All the World's a GoldenPalace.com Internet casino GoldenPalace.com announced it had purchased a sponsorship of a newborn baby for $999. |
The Motley Fool
June 1, 2005
Rick Aristotle Munarriz |
Easy As ABC Disney's flagship network scores big with sponsors for the upcoming TV season. |
CRM
June 2005
Alexandra DeFelice |
A Century of Customer Love Nordstrom is the gold standard for customer service excellence--and, amazingly, word of mouth is its primary marketing tool. |
CRM
June 2005
Bailor et al. |
100 Proven CRM Ideas, Part 1 90 bright ideas for your CRM strategy and 10 dim ones to avoid. Here are tips 1 through 50. |
CRM
June 2005
Bailor et al. |
100 Proven CRM Ideas, Part 2 90 bright ideas for your CRM strategy and 10 dim ones to avoid. Here are tips 51 through 100. |
HBS Working Knowledge
May 30, 2005
Jim Heskett |
Summing Up on Consumer Generated Marketing: Does Chatter Matter? Consumer generated marketing is a fact of life to which all of us will have to adapt. Adaptation means learning how to use CGM to provide one form of input in fashioning product and marketing decisions. |
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